Neither platform is better in isolation. Google Ads captures customers with clear purchase or inquiry intent, while Meta Ads are effective at creating demand and staying top of mind. Established businesses typically see the strongest results when both platforms are structured together as part of a full-funnel strategy.

Early performance indicators usually appear within the first few weeks, but meaningful optimization happens over 30–60 days. This allows enough data to refine targeting, messaging, and bidding. Sustainable results come from iterative improvements, not short-term spikes.

es. Most of our work involves auditing and optimizing existing accounts rather than starting from scratch. We focus on improving structure, reducing wasted spend, and aligning campaigns with clear performance targets while preserving valuable historical data.

Success is measured against business outcomes, not vanity metrics. We track and report KPIs such as cost per acquisition, return on ad spend, conversion rates, and efficiency across funnel stages. Reporting is focused on clarity, accountability, and decision-making.

In a market as competitive as West Palm Beach, the strongest agencies are those that combine platform expertise with disciplined decision-making. For businesses already generating revenue, long-term performance and financial control matter more than short-term results.

Yes. We work with both established local businesses and eCommerce brands that already have proven demand. Our strategies are tailored to the business model but always centered on performance, efficiency, and scalable growth.